low-cost marketing resources
for nonprofits

Social media and other web trends can have a huge impact on nonprofits and their fundraising efforts, but the costs of these tools can add up quickly. We have compiled a list of useful, low-cost resources to help nonprofits use social media and other fundraising tools in an efficient and cost-effective manner.

Nonprofits on Facebook

Nonprofits on Facebook explains how nonprofits can use Facebook to bring awareness to their cause and fundraise. It is a great way to keep up to date on new Facebook features and make sure you are maximising your reach and opportunities on this social media platform. Learn More

Twitter Nonprofits

Twitter Nonprofits is a twitter account that tweets recommendations and content to help nonprofits use Twitter well. They also post examples of nonprofits who are using Twitter well. Follow them

Canva for Nonprofits

Canva is a great social media tool that makes it simple to design beautiful and engaging posts. Canva offers nonprofits a free subscription which allows you to save your color pallet, logos, templates you’ve created along with their graphic elements and photography. Learn more

Nonprofit Tech for Good

Nonprofit Tech for Good is a website that is full of great information, which focuses on the nonprofit industry. They write articles on fundraising trends, best practices and new technology. They also offer many free webinars. Learn more

Google for Nonprofits

Google offers a free G Suite upgrade for nonprofits to help organizations communicate and collaborate. Google also offers adGrants to nonprofits. Nonprofits can apply for adGrants and receive a gift-in-kind for advertising. Learn more

Paypal Solutions for Nonprofits

Paypal offers a variety of fundraising tools for nonprofits, from website donate buttons to programs that allow for in-person donations. Paypal also gives nonprofits a discount on transaction fees and has no monthly fee. Learn more

YouTube Nonprofit Program

Videos are such a powerful tool and the YouTube Nonprofit Program gives nonprofits the tools to further engage their audiences.  Through the program nonprofits can collect donations directly through videos, add links and other cards to videos, and access to email support. Learn more


SignUp is a free online scheduling software that allows nonprofits to create a schedule of the times that volunteers are needed. The calendar can then be shared to volunteers through email or social media where they can sign up for times that work for them. The software then sends them an automated reminder email. Learn more


MailChimp is a great email marketing tool. It is easy to use, offers a variety of customizable templates, and provides analytics on the success of your email campaigns. MailChimp offers nonprofits a 15% discount if you contact their billing department. Learn more

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