Scott Allen CreatiVLOG Ep 19 | Stein on Writing Book Review
Show. Don’t Tell. Writing is the bridge to people’s hearts. Imagine this: A supporter receives your latest email. Instead of reading “We’ve helped thousands of individuals this year,” they encounter Maria’s story—a mother reunited with her children after years apart, holding back tears as she steps into her new apartment. They don’t just read your […]
Scott Allen CreatiVLOG Ep 18 | Two Approaches to Naming an Organization
Considering a rebrand to your organization? When it comes to naming or renaming your organization, it’s easy to feel the weight of the decision. A name is often the first impression, a lasting one that will shape how people view your brand. Whether you’re starting fresh or considering a rebrand, two primary approaches can help […]
Scott Allen CreatiVLOG Ep 17 | Rebrand: Imprints of Honor
Are you settling for good when great is within reach? In marketing, it’s easy to stop when things are “good enough.” You’ve got a solid strategy, some positive results, and got the job done—everything seems to be working. But here’s the truth: if you’re aiming for “good,” you’re only missing out on what is possible. […]
Scott Allen CreatiVLOG Ep 8 | Who Actually is Scott Allen?!
Who is Scott Allen? You may consider Scott Allen Creative to be synonymous with marketing for nonprofits. We are passionate about nonprofits! We desire to see nonprofits thrive through intentional marketing. And we want to be as passionate about your nonprofit as you are! But, despite knowing what Scott Allen Creative is about, you may […]
Scott Allen CreatiVLOG Ep 2 | Passion in Marketing
Passion. For nonprofit development and marketing professionals, the center of our conversation is often: “How can we get and retain more donors?” It’s our job to find answers to this question. If we seek to be genuine in this quest, we discover that passion is a powerful driving force. Passion attracts. Passion inspires. Shared passion […]